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Are you looking to stock dedicated curly products? Then you have come to the right place!

BY SELINA has an excellent reputation for creating high quality, sustainable products that give noticeable results.  Each formulation is made using vegan ingredients that are curl friendly, no harsh sulphates, silicones or drying alcohols. The signature BY SELINA citrus scent is blended from organic essential oils including mandarin, grapefruit and bergamot for a relaxing and invigorating feel.

All of the BY SELINA range is packaged in aluminium which unike plastic is infinitely recyclable and our labels are made from waste rock from the mining industry.

BY SELINA works with a small UK based factory and a bespoke team of hair care specialists to create our formulations. Each product is designed, manufactured and packaged right here in the UK.

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