The Original Curl Cleanser & Conditioner

The perfect conditioner for those who prefer a lightweight conditioner but still need lots of slip to detangle curls. This multi-tasker can also double up as your co-wash for thirsty summer curls!
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Sustainably created curl care for beautiful, effortless curls, waves and coils.

For curly, coily and wavy hair

Your curly hair heroes

The BY SELINA  sustainable curly collection is lovingly formulated by Selina and a small team of expert scientists. At the heart of BY SELINA is great quality curly products crafted with science, sustainability & simplicity in mind. 


Loved by curls everywhere

Game changing curly hair products!

Jane Brave Curls
Brave Curls

I love using the By Selina products in the salon. I can rely on the curl cleanser & conditioner to cleanse curls thoroughly & add maximum moisture to even the driest of curls.

The hydrating curl gel is excellent for giving definition without any crunchiness or stickiness & is super moisturising and lightweight .

I use the By Selina Sulphate free curl cleansing shampoo on my own wavy hair I really enjoy using this product it is gentle on my scalp & my waves leaving my hair feeling clean & healthy 

Arbroath, Scotland

Plastic Free Curly Girl method

The curly girl method can be completely plastic free thanks to By Selina Products. I have invested in all of the products and my hair has never been happier and curlier.

As a small business Selina adds a LOVELY personal touch to her deliveries, and the release of the defining curl gel has been a revelation for my curly wurly world.

I cannot recommend her products and plastic free ethos enough, and if you have curly or wavy hair and a conscience- her products are for you!

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Your hair, your style

scientifically formulated

Made in the UK

All of the BY SELINA formulations are created using the finest vegan ingredients. The entire BY SELINA collection is pH balanced, ensuring your cuticle lays down flat giving your curls amazing shine. Our specially designed curly products are highly concentrated and packed with nourishing, beneficial active ingredients that seek out and bind to damaged strands of hair helping your curls to stay strong and healthy. 


We're obsessed with your curls

Join the BY SELINA sustainable curly community on socials @byselinaofficial

Exeter, UK
Devon, UK
Exeter, UK
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