Introducing Bundle & Save!

Purchase 1 litre of your favourite BY SELINA Curl Cleanser & Conditioner or Scalp & Curl Cleansing Shampoo over on our Bundle & Save range.
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Sustainably created curl care for beautiful, effortless curls, waves and coils.

For curly, coily and wavy hair

Your curly hair heroes

The BY SELINA  sustainable curly collection is lovingly formulated by Selina and a small team of expert scientists. At the heart of BY SELINA is great quality curly products crafted with science, sustainability & simplicity in mind. 

Testimonials

Loved by curls everywhere

Game changing curly hair products!

Sharon
Trustpilot

Oh my god, I’m loving my curls now with Selina’s products.

UK
Jane Brave Curls
Brave Curls

I love using the By Selina products in the salon. I can rely on the curl cleanser & conditioner to cleanse curls thoroughly & add maximum moisture to even the driest of curls.

Arbroath, Scotland
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Your hair, your style

scientifically formulated

Made in the UK

All of the BY SELINA formulations are created using the finest vegan ingredients. The entire BY SELINA collection is pH balanced, ensuring your cuticle lays down flat giving your curls amazing shine. Our specially designed curly products are highly concentrated and packed with nourishing, beneficial active ingredients that seek out and bind to damaged strands of hair helping your curls to stay strong and healthy. 

Instagram

We're obsessed with your curls

Join the BY SELINA sustainable curly community on socials @byselinaofficial

Kathy
UK
Dan
Exeter, UK
Sophia
Devon, UK
Jade
Exeter, UK
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